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My client, Nick Hopwood with Park Avenue Wealth Management and I have put together a nice 2-step postcard campaign and landing page for a great free report he wrote titled: Is Buy And Hold Broken?
Here’s a link to Nick’s Landing Page for the campaign (you can see the front of the postcard below)
This is a great example of the 2-Step Advertising approach that Duct Tape Marketing teaches.
Good work Nick!
Front of postcard:
Posted by Kyle Hunt | (0) Comment
A current Your Marketing Academy member, Nick Hopwood, had a feature article today in the Northville Record.
Nick is a Partner at Park Avenue Wealth Management in Livonia, Michigan and has done an excellent job of implementing the Public Relations portion of the Duct Tape Marketing System.
We know this is true: There is something very powerful about a third-party endorsement from a magazine or newspaper. Nick was featured as the expert in the article. He offered several great (and relevant) quotes and will no doubt generate very positive PR.
He will also be able to highlight this article on his own blog, at his office and in his Marketing Kit.
Marketing Lesson: Take a systematic approach to generating Public Relations for your company. A little effort will go a long way. Good work Nick!
Posted by Kyle Hunt | (1) Comment
"Kyle Hunt is a lover of all things small business and is a Duct Tape Marketing Coach."
