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Here’s an analogy that illustrates the difference between a coach and a consultant:
A business coach will help you understand how and why you bake a cake, help you to determine what’s holding you back from baking a really good cake, and stand side by side as you bake the cake.
A business consultant will explain why one cake mix is better than another, explain the best cake baking practices, and if necessary, bake the cake for you.
Which one is best for you depends on your budget, your time and your goals for your business.
Duct Tape Marketing coaches (that’s Your Marketing Guy!) work in a “hybrid” mode, as a coach-consultant. The Duct Tape Marketing System is set up to allow us to offer you the best of both professions: advice and creative expertise when you need it, accountability and strategy when you’re stuck, and proven tactics to help you systematically build your business.
Posted by Kyle Hunt | (0) Comment
"Kyle Hunt is a lover of all things small business and is a Duct Tape Marketing Coach."
